Danny Allegrezza

Community Manager

Hi everyone! You may recognize my name from the PhotoBiz Community where I participate as the admin, but also from speaking with me while I was part of the support team here at PhotoBiz! I am 23 years old and specialize in Social Media and Community management here at PhotoBiz. Outside of work, I am a huge car nut (get it?) and obsessed with automotive sports.

Danny
Posted September 27, 2012

October Webinar Series

Mark Your Calendar for PhotoBiz Live October Webinars! October brings another month of educational PhotoBiz Live webinars! Take a look below at the scheduled FREE webinars and sign up today.
	Making Your Work … Flow October 2, 2012 \| 2PM EST \| By Colleen Gonsar Not only is Colleen an outstanding photographer, she is the queen of forms and efficiency. Efficiency and organization are two things most photographers are lacking. Learn valuable tips to not only speed up your work flow, but also to make work … flow. Photography, business, and Photoshop will be covered.
	How User Friendly is Your Site? October 9, 2012 \| 2PM EST \| By Ana S., PhotoBiz Passionate Support Is your site easy for your customers to use? When building a website it’s easy to get excited and put lots of content on your site, but what does it look like to your customers? Attend this webinar to learn some tips and tricks that will streamline your content and make sure your customers find the pertinent information.
	More Clients, More Money, Less Time October 16, 2012 \| 2PM EST \| By Travis Gugelman Learn how to make your studio run like an organized corporation from a top performing photographer. Travis’s Business Plan, Sales Script, Employee Manual, and Marketing Plan have each helped him to meet his goals and make his studio work for him. This webinar will help you to take your business to the next level.
	Selling Online with the PhotoBiz Store October 23, 2012 \| 2PM EST \| By Jeffrey P., PhotoBiz Passionate Support The PhotoBiz Store is a great solution for selling almost anything like a pro. Sometimes the challenge is what options to use? Join us for insight on how to take full advantage of all its features, and make your business model shine … virtually!
	Going to Market … Selling to the One, Not the Masses October 30, 2012 \| 2PM EST \| By James and Jenny Tarpley James and Jenny Tarpley of VISIO photography will be sharing some of the mistakes, misgivings, and motivations in their marketing. They will discuss the difference between advertising and relational marketing, pitfalls to avoid, and getting the most “bang for your buck”.

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Danny
Posted September 11, 2012

September Webinar Series

Mark Your Calendar for PhotoBiz Live September Webinars! September brings another month of educational PhotoBiz Live webinars! Take a look below at the scheduled FREE webinars and sign up today.
	Registrations: Online Sign Up for Workshops and Events September 11, 2012 \| 2PM EST \| By Paul A., PhotoBiz Passionate Support Do you want to accept event registrations online? Attend this webinar to take a tour of our Registrations product. Using this great new PhotoBiz Store enhancement tool you can take advantage of customizable registration forms, attendee tracking, and digital downloads.
	Destination Weddings September 18, 2012 \| 2PM EST \| By Hiram Trillo Want to know how to handle the chaos of the unpredictable in a destination wedding? During this webinar featuring Hiram Trillo, you will see a real destination wedding and get tips to handle shooting in an unfamiliar territory. Plus, learn what you need to know to work safely and legally outside of your own country.
	Refresh Your Look: Easy Ways to Update Your Website Design September 25, 2012 \| 2PM EST \| By Andy R., PhotoBiz Passionate Support When was the last time you made a change to your website? If the answer is more than six months it’s time to take a look at the new offerings from PhotoBiz. From a minor portfolio change to a full overhaul changing the look of your site can breathe new life into it.

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Danny
Posted August 3, 2012

August Webinar Series

Mark Your Calendar for PhotoBiz Live August Webinars! August brings another month of educational PhotoBiz Live webinars! Take a look below at the scheduled FREE webinars and sign up today.
	Making Money with an Online Sales Strategy August 7, 2012 \| 2PM EST, By Sal Cincotta Want to make more money on your portrait sales? Want to maximize your wedding event sales? Don’t have a studio, but want to run a successful sales process? If you answered yes to any of these questions, join one of the industry’s top business gurus, Sal Cincotta, to learn how he uses PhotoBiz tools to make more money from online sales.
	BizSites Tour \| August 16, 2012 \| 2PM EST By Charity C., PhotoBiz Passionate Support® Want to know what all the buzz is about BizSites? This webinar will give you a tour and show you how to set one up. We want to partner with you to establish a first-class web presence using our content-rich BizSites. You know you want to take advantage of the beautiful unlimited content pages, join us to learn how.
	Tuning Into The Success Frequency \| August 21, 2012 \| 2PM EST By Elizabeth Etienne The key to a successful business and a successful life is learning how to create and maintain your personal “success zone.” Join Elizabeth Etienne, an award-winning photographer, photo coach, and author of three books, for this webinar and learn the secrets to a successful photography business.
	Make Search Engine Optimization (SEO) Work for You August 28, 2012 \| 2PM EST, By Andy R., PhotoBiz Passionate Support® Heard the term SEO being tossed around, but have no idea what it means? Do you have a grasp of the basics of Search Engine Optimization and are ready to learn how to make them work for you? Join our SEO specialist Andy R. for a look into what makes good, organic, white hat SEO.

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Danny
Posted July 12, 2012

Blogging Ideas for Everyone

This year marks my second return to the BlogWorld/New Media Expo show in New York City! Held in the Jacob K. Javits Center, BlogWorld is a digital playground for social networking and blogging fans. The three day event left me with plenty of ideas to take back and share with my colleagues, as well as with you.

Blogging was emphasized throughout the event as an important, but over looked topic! As a photographer, you can really enhance your business and your “client experience” with a Blog. As we know, this experience starts with the first conversation with your client, all the way to the ordering process and friendship you build. Blogging is a key step you can add to this process, and if you already are blogging, hopefully I can share some new ideas!

Competitive edge. Be different than the other photographers in your area who aren’t blogging, and let it be something special you offer your clients.
Preview your work. Blogging sneak-peeks or full write ups of your clients session is a great way to build excitement. I think we can all agree, a more enthusiastic, passionate client is going to purchase more than one who is just satisfied with their experience with you.
Creative outlet. Share fun projects you are working on, your thoughts, experiences, and feelings. It’s a great way for your potential clients to learn more about you.
Enhance your SEO. A blog attached to your domain name (e.g., yourdomain.com/blog or blog.yourdomain.com) can provide great search engine optimization because it contains tons of keywords such as the market you are targeting (e.g., seniors, weddings, boudoir) and the location (e.g., city name, state, town).
Content marketing. Blogging is content marketing tool and can help draw in clients that you know are looking for a photographer like yourself! A couple of examples. Are you a senior photographer? Write about the hottest clothing trends that are popular with in your area. Wedding photographer? Give five tips to brides so they can have the perfect wedding. Fun, informative articles like this really help draw traffic to your blog, which can ultimately lead to booking clients.
Feature your clients. Look at your blog as a place to make your clients feel like a rock star featured on the cover of Rolling Stone Magazine.

There are many Blog options out there, where do I start?

I may be biased, but I think the PhotoBiz Blog Sites are a great solution. It can be integrated with your PhotoBiz account, and as with all of our products is backed by our Passionate Support team. It is easy-to-use and customizable, simply put it’s a great way to Blog!

These are just a few of the fun things I took away from BlogWorld this year. If you are interested in social media and blogging, I would definitely recommend checking out this show! Now get out there and blog!

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Danny
Posted July 1, 2012

July Webinar Series

Mark Your Calendar for PhotoBiz Live July Webinars!

July brings another month of educational PhotoBiz Live webinars! Take a look below at the scheduled FREE webinars and sign up today.

Color Theory & Design | July 5, 2012 | 2PM EST

By Ana S. and Charity C., PhotoBiz Passionate Support® Team
PhotoBiz’s upcoming webinar is full of useful tips to help you mange the color schemes on your site and brand your business. We will be going over some basic design principals and color management techniques to help you streamline the look of your site.

D.I.Y. Building Your Own Sets | July 10, 2012 | 2PM EST

By Blair Phillips
If you have a couple of hours, a hammer and some determination, you’ll be able to create some incredibly unique backgrounds that your clients will love. Let Blair Phillips show you how he’s transformed every day “junk” into masterpieces that bring in big profit.

Getting Started with Google Analytics | July 12, 2012 | 2PM EST

By Mike B., PhotoBiz Passionate Support® Team
It’s time to find out how powerful Google Analytics and Webmaster Tools are! In this webinar, Mike B. will go over how to set up both of these tools with your PhotoBiz website, then explain how to utilize them as a guide to making them work for you.

Secrets to your Client’s Personality | July 17, 2012 | 2PM EST

By Larry Perez
Discovering your client’s personality can lead to amazing sales results. Improve your awareness and unlock some key elements that can skyrocket chances of closing the sale. Join industry sales mentor, Larry Perez in this one-hour content rich webinar.

PhotoBiz Gems: Overlooked Features | July 19, 2012 | 2PM EST

By Vance M., PhotoBiz Passionate Support® Team

Ever wonder how you can make your site stand out? Well go no further than this webinar, as Vance M. of our Passionate Support Team talks you through the most underutilized features of our Flash/HTML Sites, BizSites, Stores, Blogs, and Client Proofing.

What Can PhotoBiz Do For You? En Español | July 26, 2012 | 2PM EST

By Raul G. and Adriana N., PhotoBiz Passionate Support® Team

On July 26th we will present a webinar entirely in Spanish. First we will talk about what PhotoBiz is and all the products we offer. Then we will present a brief tutorial that will show you how to use our control panel to build your Portfolio Site from start to finish.

Pricing with Credits for Epic Success | July 31, 2012 | 2PM EST

By Sandy Puc’
Nothing is more costly to your business than ineffective pricing. Taking an honest look at your numbers can be overwhelming. Find the answer to all your pricing questions, including Sandy’s famous credit system that makes it easy for clients to spend more.