Notice anything different?
If you get the blog newsletter, you’ll notice a slick new design! Not only did the newsletter get a major facelift, it’s made with our very own Email Builder!
Â
Pretty sweet, huh?
Â
But it’s not all glitz and glamor that convinced us to make the move.
Â
We’d been planning to jump over to our own system ever since the new email builder launched. After all, why use a 3rd party when you can have everything together? It’s a concept we’ve been preaching forever.
Â
And we loved MailChimp! But we *were* discovering some pretty major compatibility issues.
Â
Our emails weren’t always responsive. Mobile compatibility is *super* important to us. Also, if you clicked on a link in MailChimp, our articles loaded without images! And there were some accidental sends that confused customers :(
Â
We were a little anxious to make the move, but it was actually really easy.
Â
Â
First we exported our lists in MailChimp and uploaded them in the Contact Manager. We also put a new signup form on our blog, so people can subscribe to our new list.
Â
Then, we built out a few design ideas to test the bounds of what was possible. We ended up with some really great designs – better than what MailChimp offered! And it took less time to design these campaigns, too.
Â
With new templates in hand, all that was left was to write some articles and pop them into the newsletter. Write up a subject line, test and send!
Â
Next week, all we'll have to do is use one of our templates to send another great email.Â
Â
What do you think? Do you like our new look?
Â
If you’re wondering how to use our system to create cool newsletters of your own, give us a call! We’ll be happy to help.
Â
Email newsletters are a great way to let customers know about things happening in your business, and they’re actually pretty easy to put together!
Â
Leave a comment
0 Comments