The holidays are right around the corner so now is the perfect time to get your calendar booked up for the season. One of the best ways to do that is with online registration forms. You can easily make forms from your PhotoBiz account. We have templates that you can modify to fit any type of session you’re doing.
Check out these three ways to set up your holiday session registrations with PhotoBiz forms.
Early bird prices with a prepaid form
Great for workshops, future events, and promotions
Getting paid before an event is one way to make sure you stay busy and profitable. To incentivize customers to take advantage of your event, you can create a form to allow your clients to prepay. As a thank you for pre-paying you can give your customers early bird pricing, or VIP access to one of a kind exclusives.
Make sure to highlight the savings as a result of pre-paying for the event and set up the form to take payments to reserve their space for the event. You can put a payment option on forms at any time, making it possible to take prepayment for virtually any type of event.
When people see an opportunity to save money, they are more likely to make a purchase. According to the Event Manager Blog, over 51% of event planners use early bird registration as the preferred sales tactic.
A seasonal landing page with a form
Great for season-long events, studios, and workshops
Of course, you can book your traditional holiday sessions through a registration form too! Say your studio is going to have a specific look all winter long, maybe multiple sets like a fireplace with everything dressed and festive. You can set up a page on your website to showcase the holiday sets, promote your holiday sessions, and add a form block to encourage people to sign up for your holiday sessions right on the page.
This turns your form into a holiday landing page. You can leave this page up as long as you want. What’s nice about having a landing page for your holiday sessions is you can link directly to this page through your social media, emails, and even ads to drive traffic to it.
A targeted landing page is a great way to talk directly to customers who are seeking a unique experience and give them something special that they can easily sign up for right away.
Mini-session forms
Great for limited time offers, high volume events, outdoor/snow shoots, and Santa experiences
We’ve written about how mini-sessions are a great way to build up a lot of sessions for holiday events. You can use them to book quick portrait sessions for individuals or whole families. They can often help clients to book what they see as a more affordable session since the session times are shorter than regular bookings.
It’s a way for customers to save on the frontend and get great photos too! With our mini-session form template, we’ve already done a lot of the work for you. Simply create a new form, select the mini-session template, and make the modifications you’d like by adding more or fewer times available for that day and personalizing the content. Then style it how you like it and add it to a landing page or share the form on its own.
To learn more about mini-session forms, check out this great article:
Mini-Session Sign-Up Forms For The Holidays
Forms are a versatile and useful tool that PhotoBiz offers you for collecting payments and customer information. If you need help getting your forms set up, give our Passionate Support® team a call at 866.463.7620. We’ll be happy to assist you.
Looking for more holiday planning tips? Check out our holiday tips site for more details and FREE marketing goodies to help market your holiday specials. Happy holidays!
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