logo
  • BLOG
  • DESIGN ACADEMY
  • FREEBIES
  • WHAT'S NEW
  • COVID-19 STRATEGY GUIDE

Learn How To Use Calls-To-Action (CTAs) On Your Photography Website

Mar 6, 2018 | By: Blake M.

Share

If your photography site does not say “book now,” it’s a portfolio. 

You want to do more than show off your awesome work, you want to sell it! Imagine if you were on the other end here and you were the one looking for a photographer. What would you do? Shop around. Everyone does it, and your potential customers are doing it now.

 

“What can I do to get people to take the next step?”

 

Do more than just show off your (undoubtedly awesome) work – tell them to use your service!

Calls-to-Action (CTAs) are phrases that directly ask your audience to do something and provoke an immediate response. “Book now!” is a common CTA that you’ll see.

CTAs are stronger with links that point website visitors further. “Book Now!” should point to your contact or booking page for example.

Here’s a sample of a home page with a few CTAs.

 

  • The banner opens with an introduction and a “doorway” to the contact page.

  • Below the banner are 3 image links with title/description text that should point further into the website for each service.

  • At the bottom of this home page, there’s even a contact form to make it as easy as possible for your viewers to become leads!

 

Of course, make sure that anything on your website matches your unique personality and branding.


Blake M, SEO Expert

Blake M.

Google Certified SEO Marketing Expert

Blake M. is Google Analytics (GAIQ) certified and has a technical & creative background in web design, graphic design, SEO and digital marketing. Having worked in the ad world, Blake brings all these skills together to help PhotoBiz clients optimize their websites and get more business.


Want our SEO team to review your site?

With SEO GO, we'll guide you through fine-tuning your content, crafting effective metadata, and building a digital marketing strategy.

Learn More About SEO GO
Leave this field empty
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Submit

0 Comments

Previous Post Next Post

Related Posts

Easy SEO Friendly Blog Template [Infographic]

October 31, 2017

The Metadata Rundown

November 13, 2019

How Many Pages Do You REALLY Need On Your Website?

June 7, 2018

Keywords Are Great, But Marketing Is Critical

April 12, 2019

Archive

Go
Crafted by PhotoBiz
LOGIN TO PHOTOBIZ
Search
LOGIN TO PHOTOBIZ
Search
logo
LOGIN TO PHOTOBIZ
Search
  • BLOG
  • DESIGN ACADEMY
  • FREEBIES
  • WHAT'S NEW
  • COVID-19 STRATEGY GUIDE